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Victoria announces new “unmasking” powers on social media for accounts accused of defamation

Victoria’s Bold Move: Proposed Laws to Unmask Anonymous Social Media Accounts

In a groundbreaking initiative, Victorian Premier Jacinta Allan has unveiled proposed legislation aimed at compelling social media companies to reveal the identities of anonymous accounts accused of online defamation. Announced on Sunday, these social media reforms aim to bolster the protection of children and families in the digital arena.

Details of the Proposed Legislation

Under these pioneering changes, the Victorian Civil and Administrative Tribunal (Vcat) would be granted significant “unmasking” powers. This would allow the tribunal to order social media platforms to disclose the identities of account holders implicated in defamatory actions. This move marks a first for any Australian state, setting a potential precedent for future legislation nationwide.

Lowering the Legal Threshold for Negligence Claims

In addition to unmasking powers, the proposed laws aim to reduce the legal hurdles for families seeking to sue social media and artificial intelligence platforms for negligence resulting in psychiatric harm to children. The current requirement demands proof of a permanent impairment of at least 10 percent, assessed by medical professionals. The new legislation seeks to eliminate this threshold for minors, with further considerations for adult victims.

Expert Opinions and Reactions

Marilyn Bromberg, an associate professor of law specializing in social media regulation at the University of Western Australia, praised the proposed changes. However, she urged for more extensive reforms, suggesting that unmasking powers could be extended to address a broader range of online misconduct, including defamation and cyberbullying.

Bromberg emphasized the significant harm social media can inflict on young people, a concern supported by extensive peer-reviewed research. She advocated for stronger protections to complement Australia’s stringent social media age requirements.

Political Response and Challenges

While the reforms have garnered support in principle from the opposition, shadow attorney general James Newbury expressed skepticism regarding their implementation before the upcoming national elections. He noted that while the Coalition supports the initiative, their backing hinges on the details and potential impact of the proposals.

Highlighting global trends, Newbury remarked that social media companies are increasingly facing legal challenges worldwide. A notable case in the United States earlier in 2026 saw a jury holding Google and Alphabet’s Meta accountable for damages in a landmark social media addiction trial, signaling a growing backlash against perceived harm to youth mental health.

The Path Forward

Premier Allan is committed to advancing these reforms, emphasizing their development in consultation with the tribunal, courts, and relevant stakeholders. Despite the looming national election, Allan assured that the legislation remains a top priority.

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